Loyalty program

How it works

Your customer sends a photo of the receipt over WhatsApp or from the app and the AI reads the total: the points post themselves, with no one on your team touching the system. On top of that sit tiers with multipliers, the stamp card, rewards and coupons, referrals, and the membership card in Apple Wallet and Google Wallet. You set the rules, venue by venue.

What it costs

Included in Núcleo

From US$79 per brand per month in Latin America and US$250 in the United States.

Questions

How exactly do my customers earn points?

Three ways, depending on which modules you have switched on. By sending a photo of the receipt over WhatsApp or from the app, where the AI reads the total and credits on its own. By ordering at the table with the QR, where the points arrive with the order and no photo is needed. And through interactions you choose to reward: looking at a new dish, referring a friend, or recognizing whoever served them.

What happens if someone tries to cheat with a receipt?

Receipt reading has fraud checks: it catches the same receipt sent twice, totals that do not add up and odd patterns, and anything that fails the filter waits for approval in your inbox instead of posting on its own. You decide what is auto-approved and what always goes through a person.

Do I have to change my point of sale?

No. Premia does not replace your POS and does not connect to it: it works alongside, on the receipt photo or on the table order. That is why it can be set up in days without touching the till or retraining the whole team.

Is my customer data mine?

Yes. The members belong to your brand: you see them, segment them and write to them from your panel. Premia neither sells nor shares that base, and does not use it to promote other businesses. If you ever leave, it is exported to you.

Where does my customer use the program?

They get in through WhatsApp without downloading anything: they scan the venue’s QR and send the message that opens. After that they see their card, their history and their rewards in the Premia app, on the App Store and Google Play, or on the web portal from a link. One account, one balance across all three.

What does the owner see, and what does each manager see?

The owner sees the consolidated view of every brand and location. Each manager signs in to a panel that shows only their own location. Both show points awarded and the live activity: every sign-up and every redemption, with its time, with no report to build in a spreadsheet.

How do I message my members?

From your panel, with the AI marketing that comes with Núcleo. You describe the campaign in one sentence, the AI writes it and projects how many it reaches and how many redemptions to expect. Automations run on their own, like birthdays or customers who stop coming back. It goes out as a notification to members with the app and over WhatsApp to the rest.